& & TORONTO, ONTARIO — Editors Note: There is a photo associated with this press release.&

Direct response agency, Northern Lights Direct, is pleased to announce the hiring of Christina Hale as Online Project/Account Manager.

Hale brings a wealth of online marketing experience, having worked in the corporate and publishing sectors. At Northern Lights Direct, she will be based in the Toronto office and will manage the execution of various direct response online marketing campaigns for both Canadian and American clients.

Hale's appointment comes after the agency experienced dramatic growth in their online business over the last several years - and there are no signs of it slowing down. "We needed a solid, client-driven online professional to meet the demand for our online marketing services, and Christina Hale fit the bill," says Pippa Nutt, Senior Vice President, Online & Canadian Media. "She will help us continue to provide sophisticated direct response online marketing solutions for our clients as we continue to grow."

Northern Lights Direct is a leading brand direct response agency with offices in Toronto and Chicago. Our services include Strategic Planning, Media Management, and Creative and Production services for Direct Response Television (DRTV) and Direct Response Online. The Art & Science of the Sell.

To view the photo of Christina Hale, please visit the following link: http://telecomadvisors.biz/www.marketwire.com/library/20110816-mshalea.jpg

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